When it comes to better website performance and improving loading time, one of the key optimizations that you can make for your site is caching. Caching is storing the website’s static, unchanging data temporarily in the cache so that it loads faster the next time the same page is opened. To enable caching in WordPress, you can use caching plugins. Caching plugins will cache your posts and pages as static HTML files so future requests for that data can be served faster. This reduces page loading time drastically and will help with the overall site performance. Additionally, enhanced site-speed will have a profound impact on your website’s search engine optimizations (SEO).
Our recommendation is for a solid caching plugin is W3 Total Cache: one of the most popular caching plugins for WordPress. W3 Total Cache is fairly easy to use and features page cache, database caching, object caching, browser caching, and much more. It also lets you integrate content delivery network (CDN) services, such as Cloudflare or MaxCDN, to reduce page loading times even further. With faster site speeds and optimized site performance, you will get higher ranking on search results, which in turn will result into high traffic and more conversions on your website.
To make your website faster, download this free caching plugin today: https://wordpress.org/plugins/w3-total-cache/